MikeTrendsTrends right now

Yhn BusinessBusiness first seen 1 d ago, last 33 min ago, peak #3

OpenAI recruits influencer army to burnish public image

Original: OpenAI is enlisting an influencer army to make it look 'good for the world'

OpenAI is reportedly paying a broad network of social media influencers to promote ChatGPT and shape the perception that the company is 'good for the world'. According to Business Insider, the strategy spans sponsored posts, ads and creator partnerships on platforms like Instagram. Critics view the campaign as an effort to manage public opinion as the company faces growing scrutiny over its societal impact.

Why now: Readers are reacting to the idea that an AI company is spending heavily on influencer marketing to control its public image.

OpenAIChatGPTBusiness Insider

Open on hn →

Rank over time, top of the chart is #1. 22 snapshots from 1 d ago to 33 min ago.

Evidence

API: https://socialmediatrends-api.osmike.com/v1/trends/2303