Yhn BusinessBusiness first seen 1 d ago, last 31 min ago, peak #3
OpenAI recruits influencers to polish its public image
Original: OpenAI is enlisting an influencer army to make it look 'good for the world'
OpenAI is paying a broad network of social media influencers to promote ChatGPT and portray the company as beneficial to the world, according to Business Insider reporting on the company's marketing strategy. The effort includes sponsored content and partnerships aimed at shaping public perception of the AI firm as it faces scrutiny over AI's societal impact.
Why now: The report reveals how aggressively a leading AI company is investing in paid influencer campaigns to manage its reputation.
Rank over time, top of the chart is #1. 12 snapshots from 23 h ago to 31 min ago.
Evidence
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