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Fukinotou? No — Japan's hometown tax in the spotlight amid gift scandal

Original: ふるさと納税

Japan's hometown tax (furusato nōzei) system is dominating news after officials in Suzaka, Nagano Prefecture referred the head of gift company Nihon Gourmet Shijō for allegedly mislabeling about 4,000 kilograms of Shine Muscat grapes as local produce. Mayor says he is watching developments. Separately, surveys show food dominates 2025 donation choices with clear generational differences, and Amazon added a feature letting users donate via search and product pages.

Why now: A fraud investigation over mislabeled return gifts and new donation platforms are drawing fresh scrutiny to the hometown tax system.

Suzaka City, NaganoNihon Gourmet ShijōAmazonfurusato nōzei (hometown tax)

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