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The Rise of the Almost-Premium Credit Card

The Wall Street Journal reports on the growth of 'almost-premium' credit cards — cards that sit between basic no-fee products and high-end travel cards, offering some perks and mid-level annual fees. Issuers are increasingly targeting consumers who want a taste of premium benefits like credits and lounge access without paying top-tier prices, reshaping the card market's middle segment.

Why now: Card issuers are rolling out mid-tier products and consumers are reassessing whether premium annual fees are worth it amid rising costs.

Wall Street Journalcredit card issuers

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