Mmastodon TechnologyTechnology first seen 5 h ago, last 5 min ago, peak #2
Rosetta Stone launches Sapphire to win over smartphone-era learners
Original: Rosetta Stone wants to reinvent language learning for the smartphone era https://www.fastcompany.com/91613448/with-sapph
Rosetta Stone, the veteran language-learning company, is rolling out Sapphire, a new product aimed at reinventing how people learn languages on smartphones. The company hopes the relaunch will appeal to a generation of learners raised on mobile apps and short-form content, and the move is drawing attention in tech and education circles as a bid to stay relevant against newer, app-first competitors.
Why now: The company is trying to modernize a well-known legacy brand for mobile-first language learners, which is newsworthy in tech and education coverage.
Rosetta StoneSapphireFast Company
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Evidence
- Rosetta Stone wants to reinvent language learning for the smartphone era https://www.fastcompany.com/91613448/with-sapphire-rosetta-stone-aims-to-appeal-to-todays-language-learners # Tech # Business # Education · fast_company@robot.villas · 4
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