✉news BusinessRetail first seen 5 h ago, last 4 h ago, peak #27
L.L.Bean and Dunkin' launch fall merchandise collaboration
Original: L.L.Bean teams with Dunkin' on fall merchandise
Outdoor retailer L.L.Bean has partnered with coffee chain Dunkin' on a new fall merchandise collection. The collaboration brings together two New England brands known for their loyal followings, and covers seasonal products timed to autumn. Retail industry watchers see these unexpected brand pairings as a way to generate buzz and reach each other's customer bases during the busy fall shopping season.
Why now: Brand collaborations between well-known companies draw attention, and this pairing is unexpected enough to spark interest during the fall retail season
Evidence
- L.L.Bean teams with Dunkin' on fall merchandise · retailcustomerexperience.com
API: https://socialmediatrends-api.osmike.com/v1/trends/220501