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Gucci and Moschino Cast Real People at Milan Fashion Week

Original: The Two Faces of Milan: Gucci and Moschino Bring “Real People” to Milan Fashion Week

Gucci and Moschino put ordinary people, rather than professional models, on the runway during Milan Fashion Week, in a move framed as a celebration of authenticity and diversity. Vanity Fair describes the city's two faces as designers embrace 'real people' to signal a shift in fashion's ideals of beauty.

Why now: Using non-professional models challenges long-standing fashion conventions, drawing attention during a major fashion week.

GucciMoschinoMilan Fashion WeekVanity Fair

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