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Olive Garden pauses unlimited pasta ads after deadly outbreak
Original: Olive Garden forced to pause summer ad push for unlimited soup, salad and breadsticks after deadly outbreak spooked U.S.
Olive Garden has been forced to suspend its summer advertising campaign promoting unlimited soup, salad and breadsticks following a deadly outbreak that unsettled American consumers. Darden Restaurants, the chain's parent company, pulled the promotion-heavy push as food-safety fears spread. The move highlights how quickly a public health scare can force major restaurant brands to change marketing plans.
Why now: A deadly outbreak linked to food safety spooked U.S. consumers and pressured the brand to halt its promotional campaign.
Olive GardenDarden RestaurantsUnited States
Evidence
- Olive Garden forced to pause summer ad push for unlimited soup, salad and breadsticks after deadly outbreak spooked U.S. · Yahoo Finance
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